Many independent retailers and manufacturers want to better use social and digital media tools to connect with customers. They want to remind customers to shop local or independent, showcase new products and services or give them a sneak peek of things to come. Ready to
Tips on how to enhance your digital presence for your customers this season.
Your e-commerce business can flourish and grow and keep your business and brand robust and viable for years to come by following some or all of these seven strategies.
Learn how the package of six bipartisan bills pending in Congress can prevent the big tech monopolies from gouging small businesses with sky-high tolls they charge in exchange for placement on their platforms.
As in social media, sharing content that is of value to your customers is key to a successful email marketing campaign.
The marketing world has had a lot of changes in the past decade. Make sure your business still has an innovative and competitive edge.
How can independent retailers and wholesalers take advantage of storytelling and using social and digital media to make these much-needed connections with followers?
Almost 70 percent of American adults use social media. As of January 2020, Facebook was the favored social media platform among marketers worldwide, with 94 percent of responding social media marketers stating they use it to promote their business, while 76 percent of respondents use
We live in a time when technology can really help us become stronger and smarter business owners. It’s imperative that we adopt new tools like programmatic advertising which are specifically designed to make our advertising campaigns more powerful and successful.