Data can help you understand what your customers are currently doing. More importantly, knowledge of what's most important to them can give you ideas on influencing and triggering the behaviors you most want to encourage.
Rapid changes in customers’ attitudes and expectations are challenging marketers like never before.
The holiday season is not only a time for celebrating, it’s also a time for gift shopping. For merchants, it is also the most important sales period of the year. Holiday business sometimes makes the difference between profit or loss. That being the case, it